01
Audience research
We define who buys from you by age, area, interests and life events, like a recent move or a new home. Then we build saved, custom and lookalike audiences from your customer list and site visitors.
SEO & advertising · Facebook ads
Facebook and Meta ads for lead generation in Toronto
We find the people in Toronto and the GTA most likely to need your service before they start searching, reach them with tested ads and instant lead forms, and send every lead to your inbox or CRM.
- $from $750/moCAD before HST, ad spend paid to Meta directly
- monthly, launch in 7 to 10 daystypical timeline
- Toronto teamLiberty Village, serving the GTA
01 · What we do
What we handle in your Meta ads
Facebook is where you create demand, so the audience, the offer and the follow-up matter as much as the ad itself.
02
Pixel and Conversions API
We install the Meta pixel and the server-side Conversions API so Meta can see real leads and purchases. Better signal helps the algorithm find more people like your actual customers.
03
Lead forms that filter
We build instant forms with a few qualifying questions, a privacy policy link and a CASL consent checkbox when you plan email follow-up. That keeps lead quality up and your contact list compliant.
04
Creative and offer testing
We run several angles, headlines and formats side by side and pause weak ones early. Winners get more budget, and fresh variations replace them before the audience gets tired of seeing them.
02 · Who it’s for
Who Facebook ads are for
Facebook ads suit businesses whose customers can be described clearly, even if those people are not searching yet.
Not sure it fits? Ask us- 01
Home services and renovation
Kitchen, flooring, window and landscaping companies that want to reach homeowners in specific GTA areas and collect quote requests through a form.
- 02
Clinics, studios and wellness
Offers like a first visit, an assessment or an intro class pack work well when shown to nearby people who match your typical client.
- 03
Events, courses and launches
You have a date or a limited offer and need to fill seats or a waitlist quickly within a clearly defined audience.
- 04
Businesses with a customer list
Past clients and subscribers can become the base for lookalike audiences, and retargeting brings back people who bought from you before.
03 · What’s included
What is included
Everything needed to launch and run lead generation on Facebook. Ad spend is billed by Meta to your card.
- Audience research and targeting plan
- Business Manager and ad account setup
- Meta pixel and Conversions API installation
- Instant lead forms with qualifying questions
- Lead delivery to email or CRM
- Static and carousel ad creatives
- Retargeting and lookalike audiences
- Monthly report on lead cost and quality
04 · How we work
How a Facebook campaign runs
Launch takes 7 to 10 days, then the work is steady testing and scaling.
- 01
Offer and audience
We agree on the offer, the ideal customer and the areas you serve, and define what counts as a qualified lead for you.
- 02
Technical setup
We connect Business Manager, the pixel, Conversions API and lead delivery, and check that every event is recorded.
- 03
Creatives and launch
We prepare the first set of ads and forms, get your approval and launch with a testing budget split across audiences.
- 04
Test and trim
We read results every week, pause weak ads and audiences and move budget to those that bring cheaper, better leads.
- 05
Scale what works
Once cost per lead is stable, we raise the budget gradually and add new audiences so results hold as spend grows.
05 · Our work
All projects Related projects
FAQ
Questions about Facebook ads
Start getting leads from Facebook
Book a free call to agree on an offer, an audience and a testing budget that make sense for your business.
Talk to the team +1 (437) 826-8716info@thrive-solutions.netHow much do Facebook ads cost with management?
Management starts at $750 per month in CAD before HST, with a fixed quote after a free call. Ad spend is paid to Meta directly, and for lead generation in the GTA we suggest starting with $1,000 to $2,500 per month so there is enough data to test.
How fast can we start getting leads?
Campaigns usually launch 7 to 10 days after we get access to your Business Manager and you approve the ads. First leads can arrive in the first week, and the first 3 to 4 weeks are a testing phase before we scale.
Why are some Facebook leads low quality?
Instant forms are easy to submit out of curiosity or by accident. We add qualifying questions and a review screen, encourage fast follow-up and, where your CRM allows it, optimise toward leads that became customers rather than raw form fills.
Do Facebook ads also show on Instagram?
Yes. Meta runs both from one ad account, and for lead generation we usually let it use both. If Instagram is your main channel and you need Reels and Stories creative, our Instagram ads service is built around that.
Are there rules for real estate, mortgage or hiring ads?
Yes. Meta treats housing, credit and employment ads as special categories with limited targeting options. We plan audiences and wording around those limits so your ads get approved and stay live.
SEO & online advertising
All SEO & advertising services & prices More SEO & advertising services
Let's talk
Ready to be the business Toronto finds first?
Tell us about your project and get a free growth plan within one business day: what to fix, what to build and what it will cost.
Get your free growth plan
Tell us a little about your business. A strategist will reply within one business day with ideas, a scope and a fixed quote.
By sending this form you agree to our Privacy Policy.