Channel and budget planning
Each quarter we map which accounts, audiences and campaigns get budget and why. Spend is tied to business goals, not to posting volume.
For brands with several accounts, locations or product lines: we run content, paid media, influencer campaigns and press placements under one quarterly plan, with reporting your leadership can use.
Social media run as a managed business channel, with clear owners, approvals and numbers.
Each quarter we map which accounts, audiences and campaigns get budget and why. Spend is tied to business goals, not to posting volume.
We find creators in Toronto and across Canada, negotiate terms, manage briefs and approvals and check disclosure. Every partnership is tracked with its own codes or links.
We pitch and place stories, features and sponsored content in relevant Canadian outlets, industry media and podcasts. Coverage is then reused across your social channels and ads.
We run campaigns across brands, locations or regions with shared rules and separate budgets. Reporting connects ad data with your CRM, so leadership sees cost per lead and return by channel.
For organizations where social media involves many accounts, several stakeholders and a serious budget.
Not sure it fits? Ask usWhen each location needs local content and ads, but the brand, tone and approvals must stay under central control.
When separate accounts compete for attention and budget, and you need one plan that coordinates them.
When you are entering Ontario or other provinces and need creators, press and paid media working together from the first month.
When your in-house team sets the direction but needs a partner to handle production, influencer work and campaigns at scale.
A typical enterprise scope. We adjust the mix to your accounts and goals.
A quarterly planning cycle, with weekly campaign management and monthly reporting in between.
We meet your marketing and sales leads to set goals, KPIs, budgets and approval rules for every account and region.
We define key messages by audience and give each account, creator and media outlet a clear role in the plan.
Our team shoots content, contracts creators and pitches media, with every piece approved through the agreed workflow.
Paid campaigns run across accounts with weekly optimization, shared creative rules and budget moved to the strongest segments.
We review spend, lead quality and return with your leadership team, then reset priorities and budgets for the next quarter.
Book a call with our team to review your accounts, goals and budget before we propose a quarterly plan.
Talk to the team +1 (437) 826-8716info@thrive-solutions.netEngagements start at $5,000 CAD per month before HST for strategy, production, account and campaign management. Ad spend, creator fees and paid media placements are budgeted separately and approved with you each quarter.
The first four to six weeks cover alignment, planning, creator sourcing and the first shoots. Paid campaigns usually start within the first month, and the first quarterly review follows at the end of month three.
We look at audience location, genuine engagement and past brand work rather than follower counts alone. You approve every creator before a contract is signed.
Yes. We require clear disclosure such as #ad or paid partnership labels, in line with Competition Bureau guidance and the Ad Standards influencer disclosure guidelines, and check posts before they go live.
We agree on a workflow at the start: who signs off on content, ads, creator posts and replies in sensitive situations. Calendars are shared in advance, so reviews happen in batches rather than message by message.
Tell us about your project and get a free growth plan within one business day: what to fix, what to build and what it will cost.