DAU Rental: an Instagram profile that sells the fleet at first glance
DAU Rental rents cars in Toronto. We designed a starter Instagram profile that makes the fleet look premium from the first screen and presents the brand as a reliable, easy-to-book service.
- Client
- DAU Rental
- Channel
- Market
- Car rental, Toronto
- Scope
- Profile design, feed, templates
Turn the profile into a showroom
Renters in Toronto choose a service, not just a car. The profile had to show the fleet, the terms and the character of the brand before anyone sends a booking request.
We built the account like a storefront: car models, rates and answers to common questions live in the highlights, while the feed presents the fleet in one consistent style.
Every element works on trust, so the profile reads as a clear presentation of the rental service rather than a random set of car photos.
- Premium first impression
- Fleet and rates at a glance
- Highlights as a menu
- Ready-to-use templates
Everything the profile needs to start
A complete design system for the account, handed over ready for daily use.
- 01
Avatar and bio
Logo, description and contacts arranged so a visitor understands in a second that this is a Toronto car rental and how to book.
- 02
Feed grid
One visual grid with brand accents, so the fleet looks curated and premium instead of a mix of random photos.
- 03
Highlight covers
Branded covers for rates, rental terms and FAQ turn pinned stories into a simple service menu.
- 04
Post templates
Layouts for car models and promotions let the team publish on brand without a designer.
- 05
Story templates
Ready formats for announcements, reviews and special offers keep stories fast and consistent.
- 06
One brand identity
Brand colours, fonts and graphics tie every element together, so the account feels like one brand.
A profile that looks finished from day one
Avatar, bio, highlight covers and the first screen of the feed work together as one branded showcase.
Templates the team can use without a designer
A consistent feed grid plus post and story templates, so every new publication stays on brand.
Hover to scroll 
A profile that presents the fleet while the team closes bookings
DAU Rental received a ready-made design system instead of an empty profile: a consistent feed, highlight covers and post and story templates. The account looks premium from day one and is ready for publishing without ongoing management.
A premium, consistent look from the first day, and a feed that builds trust without daily design work.
Fleet, rates and answers to common questions in one place, a few taps away from a booking.
More work for DAU Rental and service brands
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