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Services · Branding & identity

Logo design that works from a favicon to a billboard

A logo is often the first thing a customer remembers. We design custom logos based on your market and audience, test them in real situations and hand over every file you will ever need.

from $900logo projects, CAD
3creative directions to choose from
2-3 weeksfrom brief to final files
All formatsprint, web, social, signage
01

Simple to recognise, hard to confuse

A good logo is easy to read at small sizes, looks right on a truck and a business card, and does not blend in with the rest of your industry.

We look at how your competitors present themselves, understand your personality and design several distinct directions. Then we refine the chosen one until every curve and letter works - in colour, black and white, on dark backgrounds and at 16 pixels wide.

  • Distinct from competitors
  • Readable at any size
  • Works in one colour
  • Fits your brand personality
02 · What’s included

What you get with our logo design

Not a single image file, but a small logo system ready for everyday use.

  1. 01

    Short brief & research

    Your goals, audience and a quick review of competitors’ logos.

  2. 02

    Three directions

    Distinct concepts shown in real mock-ups: signage, website, uniforms.

  3. 03

    Refinement

    Two rounds of changes on the chosen direction.

  4. 04

    Logo variants

    Primary, horizontal, stacked and icon versions for different spaces.

  5. 05

    Colour versions

    Full colour, one colour, and versions for light and dark backgrounds.

  6. 06

    Complete file set

    Vector (AI, SVG, PDF) and raster (PNG, JPG) files plus a one-page usage guide.

03 · Process

How we design your logo

A clear process keeps the creative part focused and the timeline short.

  1. 01

    Brief

    A short questionnaire and call about your business and preferences.

  2. 02

    Research

    Competitors, industry codes and what to avoid.

  3. 03

    Concepts

    Three directions presented in real-life mock-ups.

  4. 04

    Refinement

    Your feedback turned into a polished final logo.

  5. 05

    Handover

    All versions and formats, plus simple usage rules.

04

Who orders a logo from us

New businesses, companies replacing a DIY mark and brands preparing for signage, vehicles or a new website.

Start-ups

A professional mark from day one.

Trades & contractors

Logos that read clearly on vans, signs and uniforms.

Clinics & studios

Calm, trustworthy marks for health and wellness.

Refreshes

Modernising an existing logo without losing recognition.

06 · FAQ

Logo design questions

Didn’t find your answer?

Call or write to us - a strategist, not a salesperson, will get back to you within one business day.

+1 (437) 826-8716
How much does logo design cost?

Logo design starts from $900 CAD and includes three creative directions, refinements and final files in every format you need. A logo with a basic identity package starts from $2,000 CAD.

How many revisions are included?

Two rounds of refinements on the chosen direction are included. In practice, most logos are finalised within those rounds.

What file formats will I receive?

Vector files (AI, SVG, PDF) for print and signage and PNG/JPG files for web and social media, in all colour and layout variants.

Can you update my current logo instead of replacing it?

Yes. A refresh keeps the recognisable elements and fixes readability, proportions and colour issues.

Who owns the logo?

You do. After final payment all rights to the approved logo are transferred to your company.

Let's talk

Ready to be the business Toronto finds first?

Tell us about your project and get a free growth plan within one business day: what to fix, what to build and what it will cost.